Hallyu actor Bae Yong Joon has announced that he’ll be debuting his own male idol group under Key East Entertainment.
Representatives of Key East revealed, “We are currently in the process of picking the members. We have yet to finalize the exact number of members, as well as what their musical style will be.”
Bae Yong Joon previously worked with SS501’s Kim Hyun Joong for his “Break Down” solo debut, and Kim Hyun Joong even went on to praise him at his own showcase, saying, “Bae Yong Joon diligently studied music.”
Due to Bae Yong Joon’s stature in the entertainment industry, representatives are wondering if he’d be able to compete against Lee Soo Man and SM Entertainment. Because he’s already announced that he’ll be expanding into the music industry, and has partnered with JYP Entertainment for the popular drama series, “Dream High“, some are speculating that he’ll be working even closer with JYP Entertainment for this new debut.
One industry representative said, “As opposed to competing against other music labels, Key East will be using their international advancement experience to get ahead, which gives more than enough opportunity for their idol group to succeed.”
The group is expected to debut by next year at the earliest.