Friday, September 17, 2010

[news]Bae Yong-joon Wins Corporate Sponsor for Wine Book

September 16, 2010

source: The Chosun Ilbo

Korean Wave superstar Bae Yong-joon’s planned wine travelogue is being sponsored by Il Shin Spinning CEO Kim Young-ho. Starting this November, Bae, a wine aficionado, plans to visit Romane Conti of France and other famous vineyards to talk to renowned vintners and write about them.

Bae and Kim have known each other for years. The CEO runs a firm that imports products directly from Romane Conti, Opus One and other global wine producers under an exclusive contract.

Kim looked into Bae’s project at a recent gathering and decided to sponsor it, setting up visits and interviews with the heads of not only the Romane Conti winery, but also in Napa Valley in the U.S., as well as vineyards in Chile and other parts of the world. Kim said Bae’s contribution “will enable Korea’s wine industry to develop further.”

Kim is well known for his love of wine as well as the arts. / Sep. 15, 2010 07:21 KST

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